The Fortune is in the Follow up – Really?

The fortune is in the …?

follow upAre you an MLMer?  Have you been taught that the fortune is in the follow up?  Most people repeat those words but, do you have a concept of what that means for you?  One of the things wrong with network marketing in general is the pervasive attitude that we gotta get someone, gotta sign em up, lasso em, drag em in kickin and screamin.  This is the attitude and philosophy of a desperate neophyte begging for a sale.  This attitude will not serve you well to build a sustainable, replicable business


Your prospects are not a bunch of cattle to be herded to the slaughter.  Ask any successful mlm’er and they will tell you that the fortune is in helping people achieve their goals, aspirations and desires.

Zig Ziglar said it best “You will get all you want in life, if you help enough other people get what they want.”

So how do we do that?  We listen, we make a friend, we offer our assistance, our help, our guidance.

Stop recruiting! Stop selling! Stop chasing!

Start friending! Start coaching! Start Mentoring!

Follow up or Re Connect?

That brings me to the follow-up.  In a recent Power Up call, Doug Firebaugh suggested that instead of follow-up we think of it as re-connecting.  That is a gentler approach more likely to attract people to you rather than push them away.

The foundational tenet of Attraction Marketing is to pull people toward you rather than chasing them and pushing them away.  No body likes to be sold but everyone likes to buy.  So make it easy for your friend to buy from you by showing a genuine interest in their problems, concerns and desires.

Know what make them tick and what turns them on.  Discover their hot buttons and address their needs, not yours.

When we “re-connect” rather than “follow-up” we are checking in to see if their needs are being met.  Finding out if there is anything you can do to be of service and being divorced from the outcome.

“Hey just checking in with you to be sure you got all your questions answered.  “How can I help you”, goes a long way toward attracting your prospect to you and making them want to do business with you, rather than alienating them with aggressive follow –up.

The difference is subtle but striking.  Be a kinder, gentler, more caring networker.  Now stand back and watch the results.


My Lead System Pro is a complete marketing and training platform that will help you succeed in any business.  You can check out MLSP by clicking the link below and take a $10 test drive.  If you take the test drive, I will personally assist you to set up your system including your blog and in 10 days (or probably much less) you will be blogging like the pros.



FREE 19 Min Movie reveals the SECRET every 6-Figure Earner knows about the internet. More Leads, More Reps, More Money!

To learn more about what is MLSP and whether or not it can help your home based business, see my previous post “What is MLSP and can it help my home based business?”

Better yet, just click on the link to the left and take the $10, 10 day, money back guaranteed trial.  I will personally assist you to set up your system, including your very own personalized blog and capture pages.

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